It's true that e-commerce has changed the way people sell their wares online. Direct marketing gives smaller companies a chance to sell directly to customers without having to work with the big names to make profit. With this marketing process becoming more popular and successful than ever, many new product trends keep popping up.
In the world of custom apparel, you'll continually find small direct marketers creating amazing products that continue to sell well. For T-shirts, you'll find considerable innovation and creative trends helping to make the industry grow.